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Provides an understanding of the international tourism industry and an appreciation of the key issues affecting its continued development along with insights into the marketing and management issues impacting on the sector. Students interact with tourism industry practitioners and visiting international faculty and an international workshop forms an integral part of the course.
This programme, which is run jointly by the Department of Economics and the National Centre for Tourism Policy Studies, is geared to provide students with an understanding of the international tourism industry and an appreciation of the key issues affecting its continued development. It also presents an opportunity to gain insights into the marketing and management issues impacting on the sector. Students are also presented with opportunities to update their language and IT skills, their communication and presentation skills, and to interact with tourism industry practitioners and visiting international faculty. Research skills are developed through dedicated methodology modules leading to the completion of a dissertation on a chosen topic in tourism. An innovative and integral part of this course is an international workshop which all students undertake.
- To prepare graduates from a variety of academic backgrounds for rewarding careers in tourism and related sectors;
- To enable students to gain an appreciation of the principal issues and trends affecting the international tourism sector, and
- To build the competence and expertise of participants in business functions and techniques relevant to the changing tourism industry
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Content of modules can be found by using the search option on the book of modules.
The programme content is subject to ongoing academic review and some modifications may be made to the programme’s content. Please continue to review this website for any potential changes.
Good honours (minimum 2.2) primary degree (Level 8 - National Qualifications Authority of Ireland) from a variety of disciplines including Economics, Geography, Sociology, Business Studies, Hotel Management, Languages, History, Anthropology, Marketing and others.
- If your qualifications have been obtained in a country where English is an official language this will suffice
If this is not available, the following additional documents must be provided:
• English translation of your qualification(s)/transcripts
• English language competency certificate
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A copy of your passport/birth certificate
EU - €10,053
Non- EU - €19,041
Further information on fees and payment of fees is available from the Student Fees Office website. All fee related queries should be directed to the Student Fees Office (Phone: +353 61 213 007 or email email@example.com.)
Marketing Executives in Hotel Groups; Airline Executives; Travel Agency managers; Incoming Tour Operators; Third-level lecturing; Tourism Consultancy; Tour Guide Management; Tourism Facility Management; Managerial/ project management roles in rural, regional and national tourism organisations.