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Marketing, Consumption and Society - MSc Graduate profile

Develop your career in sustainable marketing and brand management, or consumer insights and marketing research.

Key information

EU fees per year €10,600
Non-EU fees per year €18,900
NFQ Level NFQ Level 9 Major
Duration One year
Attendance Full-time
Programme type Taught
Delivery In-person
Start date September
Award Masters (MSc)

This programme can lead to the following sectors and careers:  

  • Marketing management 
  • Public sector marketing 
  • Creative marketing 
  • Brand Management 
  • Consumer Insights 

This programme cultivates critical, creative and reflective thinking. Students will develop a critical understanding of diverse marketing perspectives and approaches and the tools to generate deep insights through immersion in marketing and consumption contexts.

 

Learn more about the MSc in Marketing, Consumption & Society from the course director, Dr Maria Lichrou. 

Q & A with Dr. Maria Lichrou

 

Still curious?  

The team regularly host and take part in webinars to support future students. If you would like to learn more or ask questions at an online information session, click below.     

Online Information Sessions 

During my master’s, we studied topics that were both relevant and forward-thinking, and the opportunities for live projects made it even more impactful. Getting to apply what we learned in real-world scenarios was definitely invaluable. It’s made such an impact on my own work ethic, to be part of an environment that encouraged innovation.

University of Limerick Alumni Spotlight: Maud Keane

Maud Keane Graduate

Still curious?

The team regularly host and take part in webinars to support future students. If you would like to learn more or ask questions at an online information session, click below.     

Online Information Sessions 

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