Marketing

The Marketing unit at UL is an award-winning unit responsible for communicating UL’s brand values and profile awareness through the development of creative, engaging, and authentic content, delivered to target audiences on established and emerging platforms.

Marketing at UL manages the university's brand, ensuring consistency across all visual representation of UL.

The unit is on hand to offer support and guidance for institutional campaigns, by offering a range of materials and toolkits that you can use to promote UL and illustrate its impact.


Awards & achievements

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Spider Award Logo
Spider Awards 2024
  • Nominated - Best in Storytelling (Stay Curious)
  • Nominated - Best integrated Media (Stay Curious) 2023
  • Nominated - Best in Storytelling (Stay Curious) 2023
  • Nominated - Best in Consumer Campaign (Stay Curious) 2023
  • Previously won Best in Content Creation in Digital Marketing in 2018
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Irish Education Awards Logo
Irish Education Awards 2024
  • Nominated - Best Marketing/Communications Team
  • Winner - Best Student Campus 2023
  • Winner - Best Marketing/Communications Team 2023
  • Winner - Overall Excellence Awards 2023
  • Best Student Campus previously won in 2020 & 2019
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2023 Heist Awards logo
Heist Awards 2023
  • Gold - Best Postgraduate Student Recruitment Campaign
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Case logo and Circle of Excellence Awards logo
CASE Circle of Excellence Award 2023
  • Gold - Best Marketing initiatives by a team of >10
  • Gold - Best Branding Programs for the Stay Curious Campaign
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Digital Media Awards Logo
Digital Media Awards 2023 & 2022
  • Nominated 2023 - Best in Government & Not For Profit (Stay Curious For Research)
  • Gold 2022 - Best Use of Video (Stay Curious)
  • Silver 2022 - Best in Government and Not for profit (Stay Curious)
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Content Marketing Awards Logo
Global Content Marketing Awards 2023 & 2020
  • Finalist 2023 - Strategy, Best Content Marketing Program in Education
  • Finalist 2023 - Strategy, Paid Advertising/Content Marketing Integration

 

  • Winner 2020 - Best Marketing Automation in Content Marketing
  • Finalist 2020 - Best Content Marketing Programme in Education
  • Finalist 2020 - Best Annual Always-on Content Strategy 
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Sockies Award Logo
SOCKIES (Social Media Awards) 2022
  • Nominated - Twitter State Body
  • Nominated - Instagram State Body
  • Nominated - TikTok Strategy: Brand
  • Nominated - Video Campaign: Public Body
  • Nominated - Social Media Strategy for Events: Open Days
  • Nominated - Best Content Creation Studio In-House