Skip to main content

Digital Culture and Communications Careers

Digital Culture and Communications is for those who want to learn about media and culture, the individual in society, and being creative in a challenging world.

Key information

NFQ Level NFQ Level 8
Duration Four years
Attendance Full-time

Digital Culture and Communications graduates find work in a wide range of careers including:

  • Communications and public relations
  • eCommerce and ePublishing
  • Technical Writing and editing
  • Print and electronic media journalism
  • Media production
  • Media research and analysis
  • Advertising and marketing
  • Research and teaching at third level
  • Development and research in voluntary organisations

Follow-on study

  • MA Technical Communication and E-Learning
  • MA in Marketing, Consumption and Society
  • MA English
  • MA Journalism
  • MA in Teaching English to Speakers of Other Languages (TESOL)

Student and Graduate profiles

Image
" "

Ciara Murray 

I am a 2nd year Bachelor of Arts student studying Digital Culture and Communications with Sociology. When applying for a course, it was important to me to choose a course with flexibility and choice. In first year, I studied Economics, Psychology, Sociology and Digital Culture and Communications.  

I loved Digital Culture and Communications. In first year, we studied the history of digital communication and computers. We then went on to do various projects such as creating a website and live tweeting. I love the practical and creative aspects of the module. We continued to use our own WordPress websites to submit assignments throughout the semester. This was really fun and very different to anything I was doing in other modules. In my second year, I got to study mass media from a sociological viewpoint, the influence of media and also visual cultural studies. These were really interesting topics. My lecturers were very interactive and enthusiastic. 

Next semester, I am heading to Tenerife for my Erasmus to study Digital Media. After my degree, I would love to explore a career in Digital Marketing in the fashion industry. I really think that studying Digital Culture and Communications in UL will have greatly prepared me for this. 


 

Image
A photo of a woman in smart dress, standing in front of a screen featuring the word 'today'

Meghan Scully

Meghan Scully is a journalist and TV, radio and social media presenter, and a graduate of An Ghaeilge agus na Meáin Úra/Irish and New Media [now offered under Digital Culture and Communications].

During her time in UL, Meghann was an active member of clubs and societies, participating in camogie, ladies football and the UL Fashion Society. She also wrote for An Focal newspaper, starting the publication’s beauty column, and went on to study journalism as part of her Erasmus in Malta.

Now, Meghann is a regular contributor to RTÉ’s The Today Show as well as TG4’s Rásaí Beo. She also works on podcasts and as a social media sports reporter for Off the Ball and Balls Media. 

“I had an incredible time in University of Limerick. It was excellent; the campus, the facilities, the people, the fun – it’s all to be had in UL,” says Meghann.

Read Meghan's story


 

© 2026 University of Limerick