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Dr Regina Mcnally

Biography

Regina (Gina) C. McNally is a Senior Lecturer in Strategy in the Management and Marketing Department of the Kemmy Business School, University of Limerick. She completed her Ph.D. in business from the University of Illinois at Urbana-Champaign in 2002.  Gina has received multiple awards and grants, including 2010 Outstanding Faculty and Staff Award from the Resource Center for Persons with Disabilities at Michigan State University, 2008 Withrow Emerging-Scholar Award at Michigan State University, 2008 Product Development Management Association Research Forum Best Paper Award, and a 2004 Research Grant from the Teradata Center for Customer Relationship Management at Duke University.

Regarding research, Gina’s interests are driven by her 14-year experience in industry. She focuses on understanding managerial decision making in the areas of innovation and relational exchange (i.e., inter-organizational exchange, relationship marketing, and customer relationship management). She has published multiple research articles on these subjects, including publications in the Journal of the Academy of Marketing Science, Journal of Product Innovation Management, and Journal of Operations Management, among others. Recently, she co-edited a special issue of the Journal of Product Innovation Management on the topic of Decisions and Decision-Making in Innovation. She will co-host the International Product Development Management Conference in June 2014 at the University of Limerick.

At the Kemmy Business School, Gina teaches strategy and management to undergraduate and graduate students. In the past, she taught marketing strategy to MBA, graduate, and undergraduate students and new product development/innovation to undergrads. Gina has conducted multiple executive education sessions on the topic of innovation.

                      

Research Interests

     

·         New Product Development and Innovation


·         Managerial Decision Making


·         Relationship Marketing and Customer Relationship Management


·         Business-to-Business Marketing

                      

Professional Activities

Award

  • 2010 - Outstanding Faculty & Staff Award
  • 2008 - Best Paper Award
  • 2008 - Emerging-Scholar Award
  • 2004 - Research Grant
  • 2003 - Research Scholarship
  • 2002 - Best Student Paper Award
  • 2001 - Award Finalist, Business Marketing Doctoral Support Competition
  • 2001 - Presenter
  • 2001 - Teaching Excellence Award
  • 1984 - Second Place, Regional Student Research Competition

Education

  • 2002 University of Illinois at Urbana-Champaign - PhD
  • 1996 Illinois Institute of Technology - Master of Business Administration
  • 1984 Bradley University - Bachelor of Science
  • 1984 Bradley University - Bachelor of Arts

Association

  • member, Academy of Management
  • member, American Marketing Association
  • member, Product Development and Management Association

Publications

Conference Contribution

Conference Publication

2013

PDMA’s 2013 Research Forum
Regina C. McNally, Jelena Spanjol, and Abbie Griffin

2012

PDMA’s 2012 Research Forum
Jelena Spanjol, Regina C. McNally, and Abbie Griffin

2011

18th International Product Development Management Conference: Innovate Through Design
Regina C. McNally, Serdar S. Durmusoglu and Stephen J. Carson

2010

32nd Annual INFORMS Marketing Science Conference
Regina C. McNally and Serdar S. Durmusoglu

2010

PDMA’s 2010 Research Forum
Jelena Spanjol and Regina McNally

Peer Reviewed Journal

2014

Structural Social Capital and Knowledge Transfer: Evidence from an Irish Pharmaceutical Cluster
Raffele Filieri, Regina C. McNally, Michele O’Dwyer, and Lisa O’Malley
Industrial Marketing Management DOI: 10.1016/j.indmarman.2013.12.011

2013

Ordered to Innovate: A Longitudinal Examination of the Early Periods of a New Product Development Process Implementation in a Manufacturing Firm
Serdar S. Durmusoglu, Roger J. Calantone, and Regina C. McNally
Journal Of Product Innovation Management DOI: 10.1111/jpim.12016

2013

New Product Portfolio Management Decisions: Antecedents and Consequences
McNally, RC,Durmusoglu, SS,Calantone, RJ
Journal Of Product Innovation Management DOI: 10.1111/j.1540-5885.2012.00997.x

2010

Product Innovativeness Dimensions and Their Relationships with Product Advantage, Product Financial Performance, and Project Protocol
McNally, Regina C., Cavusgil, Erin, Calantone, Roger J.
Journal Of Product Innovation Management

2009

Exploring new product portfolio management decisions: The role of managers' dispositional traits
McNally, Regina C., Durmusoglu, Serdar S., Calantone, Roger J., Harmancioglu, Nukhet
Industrial Marketing Management

2008

How elephants learn the new dance when headquarters changes the music: Three case studies on innovation strategy change
Durmusoglu, Serdar S., McNally, Regina C., Calantone, Roger J., Harmancioglu, Nukhet
Journal Of Product Innovation Management

2007

Evaluation criteria development and assessment of purchasing and supply management journals
Zsidisin, George A., Smith, Michael E., McNally, Regina C., Kull, Thomas J.
Journal Of Operations Management

2007

A measure and initial test of managers' perceptions of relationship marketing in inter-organizational exchanges
McNally, Regina C., Griffin, Abbie
Journal Of The Academy Of Marketing Science

2007

Your new product development (NPD) is only as good as your process: an exploratory analysis of new NPD process design and implementation
Harmancioglu, Nukhet, McNally, Regina C., Calantone, Roger J., Durmusoglu, Serdar S.
R & D Management

2005

Global Account Management Capabilities: Insights from Leading Suppliers
Linda H. Shi, Shaoming Zou, J. Chris White, Regina C. McNally, and S. Tamer Cavusgil
Journal Of International Marketing

2004
2002

Simulating Buying Center Decision Processes: Propositions and Methodology
Regina McNally
Journal of Business and Industrial Marketing