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New Media and Cultural Studies

Entry Route

Bachelor of Arts (In conjunction with Mary Immaculate College) - LM002

Course Details

Course code:
LM002 - Arts (Common Entry)
NFQ Level 8 major Award Honours Bachelor Degree
4 Years
Course leader:
Dr. Michael Griffin
Email: Tel:
00 353 61 213170



Tel: 00 353 61 202015
Queries: www.ul.ie/admissions-askus


New Media and Cultural Studies can be taken as part of the UL Arts Degree as a joint honours combination. Review the subjects you can study with New Media and Cultural Studies by looking at the table at the end of this section.

About You

You are a reader; you like books, newspapers and magazines, as well as films, TV, radio and social networking. You are bright, perceptive and curious, good at working in a team, keen to express and communicate ideas and opinions. You are open to new ideas, and to the power of words and images to inform, influence and convince. You want to learn more about literature and the arts, media and culture, the individual in society, and to be creative in a challenging world.

Why study New Media and Cultural Studies at UL?

The new media and cultural studies pathway will allow you to undertake specialised study in cultural studies including film studies, comparative literature, visual cultural studies and cultural theory as well as aspects of new media.

“New media” refers both to the media that have emerged in response to technological evolution and to new ways of using traditional media as a result of technological change. In addition, you will also acquire critical and analytical skills; specialised new media production skills; research and writing skills and the opportunity to study abroad and obtain work experience.

New Media and Cultural Studies Joint Honours Pathway

Modules are subject to change.

Year 1 Semester 1   Semester 2
CU4121 Introduction To New Media and Cultural Studies CU4112 Cultural Studies 2: Language and Culture
Year 2 Semester 3   Semester 4
  Students select 2:   Cooperative Education Placement
CU4027 Visual cultural Studies    
CS4031 Introduction to Digital Media    
TW4003 Introduction to Technical Communication    
SO4033 Sociology of the Media    
Year 3 Semester 5   Semester 6
  External Academic Placement   Students select 2:
    CU4116 Cultural Studies 4: Cultural Theory
    CU4026 How to Read a Film
    CU4014 Analyzing Media discourse
    TW4006 Writing for New Media
Year 4 Semester 7   Semester 8
  Students select 2:   Students select 2:
CU4127 Cultural Studies 5: Comparative Literature CU4018 European Cinema post 60's
CU4037 European Cinema to the 50's CU4006 Travel Literature
CU4128 New Media, Language and Globalisation TW4118 Content Development and Information Management


Applicants are required to hold at the time of enrolment the established Leaving Certificate (or an approved equivalent) with a minimum of six subjects which must include: Two H5 (Higher level) grades and Four O6 (Ordinary level) grades or four H7 (Higher Level) grades. Subjects must include Mathematics, Irish or another language, and English.

Note: Grade F6 in Foundation Mathematics also satisfies the minimum entry requirements. Foundation mathematics is not reckonable for scoring purposes.

In addition, students wishing to study a Language must hold a minimum H4 grade in that language, with the exception of beginners German or beginners Spanish where a H4 grade in a language other than English is required. Specialist requirement in Mathematics also Ð for those studying Economics or Mathematics.

For certain subjects, additional special qualifications specific to individual subjects or disciplines may be determined by the respective departments in accordance with Academic Council regulations.

Applications are especially welcome from Mature Students. Mature applicants must apply through the Central applications Office (CAO) by 1 February.

QQI Entry

Certain QQI Awards are acceptable in fulfilling admission requirements for this programme. go to the UL Admissions QQI page for a full list of modules.

Mathematics graduates find work in a wide range of careers including:

  • Communications and public relations
  • eCommerce and ePublishing
  • Technical Writing and editing
  • Print and electronic media journalism
  • Media production
  • Media research and analysis
  • Advertising and marketing
  • Research and teaching at third level
  • Development and research in voluntary organisations

Follow-On Study:

  • MA English
  • MA Journalism (with Grad Dip option)
  • MA in Marketing, Consumption and Society
  • MA Technical Communication and E-Learning
  • MA in TESOL